In order for movements to make better use of "social network activism," movements need to post to as many social networks as possible. The more posts that the movement has, the more recognition and exposure it will acquire. The word of the movement will spread faster than Muhammad Ali's mouth, not to mention his punches. In order to improve the effectiveness of the movement, they could try to appeal to the younger generation since they are the ones who most actively access social networking websites such as Facebook, Twitter, and MySpace.
Many feel that the movement dies as soon as it is exposed. This is because they feel that there is no follow through among their original followers. In order to increase their follow through amount, the movements could create incentives. For example, their could be prizes involved if a group is raising money for global poverty. This would increase participation among the online users.
I agree that it seems that the movement dies as soon it is exposed. With social networks, there is nothing you can do to help further support a cause if you are on your computer. Social movements that are aimed towards the younger generations would create more awareness because they mostly are the people who are of such social networking websites.
ReplyDeleteI agree, sometimes movements die because people might click "attending" but really never read the invitation or physically attend the movement. Awareness is spread a lot quicker but there is a huge form of motivation lacking and it's troubling how lazy young people may be.
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